One of the challenges faced by marketers is how to ensure that content performs at an awesome level. There are several tips for marketers who feel that they have great content and yet it is unnoticed and unloved.
- In order to draw the attention of online users to your content, include a compelling image immediately after the headline. Eye-catching visual content increases engagement and will generate more clicks and readers instead of a few words used for the opening sentences of your post.
- Marketers must make the effort to feature an article in publications that have more than a hundred thousand followers. Getting featured in popular publications can give the article a huge boost.
- Always give your article a second or third chance to be a blockbuster. If the article was not successful in generating readers the first time it was published, delete it and then republish. Success online is random and publishing at the right time when people are more active may be able to generate better results.
- Follow people who follow you. When people engage with your content through a comment or a suggestion, follow them back. Commenting on a post is an indication of interest and to keep them engaged, follow them back.
- If you post an occasional article, do not expect overwhelming results. To gain real traction, you have to regularly post interesting content. About 2 or 3 articles every week for a period of 6 months will generate remarkable results.
- You can spend a few bucks on social media to earn some good results. You can run ads on Facebook and Twitter to promote your posts and give your content the push it needs. There is a likely chance for your content to trend and your page views will sky rocket.
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